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Whenever we begin a lead generation project for a new client, we ask them to answer our Perfect Customer Questionnaire™. The idea behind this exercise is to help us to pinpoint the attributes and characteristics of their best possible prospects… so that they may eventually become their perfect customers. 

Perfection is rare, but the better we can understand what the ideal is, the better the chances we have to hit the mark.  As American football coach Vince Lombardi once said: “Perfection is not attainable, but if we chase perfection we can catch excellence.”

Recently we applied the same principle to our search for new employees.  Believing in the Law of Attraction, we asked ourselves, “What are the qualities of our Perfect Employees at Greenfield Services?”  Owners, managers and line employees all had input.

Here’s what we came up with.  Our Perfect Employees:

• Believe and uphold Greenfield’s Core Values (Honesty, Integrity, Loyalty, and Respect).  They understand company goals and want the company to succeed.
• Are punctual, reliable, and trustworthy.  They have a strong work ethic.
• Are optimistic, positive people.  They don’t dwell on the negative.  They can see the “silver lining” in anything!
• Are engaged by being actively involved in their work:
  • They provide timely, constructive feedback to improve the quality of our work.
  • They accept and apply constructive feedback from their supervisor, trainer and peers.
  • They are solution-oriented.  They recognize a problem quickly and are able to suggest ways to fix it.
  • They take the initiative.  They don’t need to be told to do things.
  • They are able to separate work & private life.  When at work, they are able to concentrate on work.
• Genuinely like people and enjoy making a difference in people’s lives.  They are life & energy givers!
• Understand the business development process and are “sales-minded.”
  • They are motivated by connecting with people and having “human-to-human” connections.
  • They are naturally curious and enjoy asking questions that uncover prospects’ needs and wants.
  • They are excellent listeners.
  • They are willing to continually improve on their prospecting/lead generation skills.
• Have effective oral and written communication skills;
  • They know how to spell and they have great grammar!
  • They are polite and professional at all times.
  • They are persistent.  They don’t give up easily.
  • They know when and how to be assertive.
  • They are thorough in the information they capture.
• Are team players;
  • They want the team to succeed.  They don’t look for personal limelight/recognition.
  • They step up if the team is down by motivating, helping others, and producing more than what is expected in order to help the team.
• Are consistently productive.  They maintain or surpass the KPI (Key Performance Indicator) and successful outcome level for each project;
  • They manage time/priorities and multi-task effectively.
  • They embrace technology.  They have strong computer/keyboarding skills.
• Want to learn.  They understand the need to change for the better;
  • They adapt with ease.
  • They retain information.
• Are healthy in mind and body;
  • They respect themselves and their body.

Cynics will maintain that people with the above qualities don’t exist, or if they do, they are one in a million.  We beg to differ.  We think most of our employees embody these qualities, most of the time.  And when someone doesn’t, at least we have a clear picture of what the expectations are. 

We are not perfect, but the process of generating leads and developing business for our clients is something we are very passionate about.  That is why we aim to attract as many near-perfect employees as we can.

P.S.  If you know anyone who fits the bill, send them our way at jobs@greenfield-services.ca !